Nowadays, there is a lot of focus put on the carbon footprint of goods. For those who are not aware, there is a large amount of carbon produced in the production and logistics of products. Reducing the carbon footprint of your goods while also increasing your sales can be a puzzle. However, with the correct goods and expert help, it can be done.
Source Local Products
Trying to keep your products as local to you as possible will certainly reduce the carbon footprint of your products during their journey from their manufacturer to your warehouse or storage facility. This is more so the case if those products that you are supplying are also made using sustainable supplies from nearby. Of course, it is not just about the product itself, but also the packaging that is supplied with, as well as what it is shipped in. Keeping your carbon footprint as low as possible should be a selling point that many businesses neglect to realize and could increase your sales.
Investigate White Label Goods
You could also investigate the possibility of selling white label goods on Amazon. In this situation, a manufacturer will make goods and products on your behalf. Although the goods and products can be shipped to you to put your own labels on – this will undoubtedly add to your carbon footprint. Instead, you may be surprised to know that the manufacturers will – for a fee – place the labels onto your products for you. Some, although you would have to enquire beforehand and may even be happy to perform a dropshipping service for you, which will reduce your product’s carbon footprint further, as it will take the unnecessary journey to you out of the equation.
Invest in Online Marketing Solutions
You should most certainly hire the services of amazon advertising services to ensure that your products are getting enough publicity and exposure. Ensuring, of course, that your products’ low carbon footprint is noted as a selling feature for all those potential customers that actively look for this in their purchases. There are unlimited bonuses to having Amazon advertising services, including targeting keywords with an eco-friendly meaning, and using this as a major selling point in any pay-per-click advertising marketing they carry out on your behalf.
To Wrap It All Up
Check out your carbon footprint and see if you can lower it any, either by sourcing your goods and products closer to home or opting for white label suppliers that will also provide a drop shipping service. Take full advantage of marketing services that will endeavor to find potential customers that are not only looking for your products but are also willing to purchase from a low carbon footprint company – even if it means paying a little extra. Finding customers is often a major stumbling block for any business, and this is why it is so important to find marketing specialists that deal with selling on Amazon to push your products in front of your competitors.
